Leave-Behinds
Assets that travel up the chain without you in the room.
Product Sell Sheets
One-page PDF per product. Photo, 3-sentence description, grade range, session count, standards summary, pricing, and a link to the Explore page. This is the thing that goes up the chain.
Decision Support
These are for the person who needs to justify the purchase — the coordinator writing a PO, the principal explaining the budget to the superintendent, the director applying for grant funds. Each document answers a specific “why” question.
What to Send When
After a first meeting with a teacher: Product sell sheet for whichever lab you showed. Link to the Explore page. One free game PDF if you identified a relevant topic.
After a first meeting with a coordinator: Product sell sheet + standards alignment document. If budget came up, include the funding guide.
After a first meeting with a principal: Algebra Studio overview (the big picture) + the specific product sell sheet. Principals think in terms of the school, not the classroom.
When they ask about evidence: Research brief + evaluation partnership one-pager. Send both together — the research brief establishes the foundation; the evaluation partnership shows what you can do together.
When they say “no budget”: Funding guide + budget justification letter template. Make it easy for them to find the money and write the PO.
When they’re ready to pilot: Product sell sheet + standards alignment + evaluation partnership. This is the package that goes to the person who signs the PO.
The Follow-Up Talk Track
The follow-up email (within 24 hours)
Every meeting should be followed by a short email the same day or next morning. Keep it to three things: a thank you, one attachment, and one ask. The email itself should be 3–4 sentences. The leave-behind does the heavy lifting.
“Dr. Martinez — thank you for making time today. I’m attaching the PRISM one-pager with the session overview and standards alignment we discussed. Would it make sense to schedule a 20-minute demo with your 3rd grade team? I can bring a sample kit and walk through one session. Happy to work around your schedule.”
When you don’t have a specific next step
If the meeting ended without a clear next action, the follow-up email is how you create one. Attach the most relevant leave-behind and propose a concrete, low-friction step.
“I’m attaching a one-page overview of the funding options we mentioned — Title I and Title IV-A both cover this. Would it be helpful if I connected with whoever handles your federal programs? I can walk them through the PO justification language so it’s easy on their end.”
Partner-branded versions: Didax partners receive co-branded versions of all sell sheets with the Didax logo and contact information. These are available through the partner-specific asset links. If you need a custom version for another partner, contact hello@algebrastudio.org.